For Marketing teams
AI push notifications for growth & marketing teams
Ship campaigns without filing engineering tickets. PushPilot is the AI campaign layer for marketers running on top of Firebase Cloud Messaging or OneSignal, describe a campaign, the AI writes every send.
Marketing teams in 2026 are stuck between two bad options: file an engineering ticket to send a push (waiting two weeks for a routine campaign) or use OneSignal templates and write copy by hand at 11pm. PushPilot fixes that. You connect Firebase or OneSignal once, marketers describe campaigns in plain language, and the AI writes a fresh notification on every send. The engineering team stops getting pinged for copy changes; the marketing team ships in minutes, not sprints.
5–10x
Ship at the speed of thought, not the speed of next Tuesday's standup.
0 tickets
Because your engineers have enough on their plate, and so do you.
Free plan
Try it on your existing Firebase or OneSignal in 10 minutes
Why push is hard for Marketing teams teams today
Most push stacks were built to deliver notifications, not to write them. Here's what breaks for teams in this space, and what PushPilot does instead.
Every push campaign is a Slack thread between marketing, design and engineering. Two weeks of back-and-forth for a 30-second alert.
Marketers ship campaigns directly in PushPilot. The AI Campaign Builder takes a plain-language description, configures audience and frequency, and writes every send. Engineering connects the provider once and stops getting pinged.
OneSignal templates and Firebase composer require a marketer to write the copy. Three days a week is just typing notification copy.
AI writes the copy. Marketers describe the campaign once ('Win-back for inactive 14 days, gentle tone, no images'), the AI handles every send forever after.
Switching push providers to get a better tool means a quarter-long migration project that comes out of the marketing budget.
PushPilot doesn't replace your provider. It layers on top of FCM or OneSignal. Your engineering team isn't dragged into a migration; you keep delivery and add the campaign brain.
You can't tell if a campaign worked because the data lives in OneSignal, conversion data lives in Mixpanel, and the campaign description lives in a Notion doc.
PushPilot keeps the campaign description, AI prompts, send-level outputs and analytics in one place. Every send is auditable. Performance is visible per cohort, not per template.
High-impact use cases
The campaigns that move the metric for your business. Each one ships in minutes, describe it once, the AI writes every send.
Lifecycle campaigns without engineering
Trial activation, onboarding, retention, win-back: describe each stage once, AI writes every send. No engineering tickets, no copy-paste loops.
Product launches & feature announcements
Frequency cap enforces one launch push per user per week. AI varies copy across audience cohorts so VIPs and free-tier users see different messaging.
Seasonal & promotional campaigns
Black Friday, end-of-quarter, anniversary sales. AI generates fresh per-segment copy so you don't run the same template across 200k subscribers.
Behavior-triggered re-engagement
Trigger campaigns the moment a user does (or doesn't do) something: hits a milestone, abandons mid-flow, completes onboarding. AI tone matches the action so re-engagement feels timely instead of generic.
Cross-team approvals & guardrails
Compliance and brand approve campaign-level guardrails (tone, words to avoid, frequency caps). Marketers ship inside the guardrails without per-campaign approval.
Multi-brand / multi-region campaigns
Run multiple brands or regions through one PushPilot account with different tone and frequency rules per brand. AI matches voice automatically.
Example notifications PushPilot writes
Real iOS push notifications, fresh on every send, never repeated, tone-matched to your brand. Watch for the Send 2 rewrites — same campaign, brand-new copy, no marketer at the keyboard.
✨ Three things you haven't tried yet
All take under a minute. The third one is the most-used feature in your category.
You asked for SSO. It's live.
Quietly shipped this morning. Your admin can turn it on under Workspace → Security.
🎟️ Six hours before the public sees it
Black Friday early access for our top buyers. Everything's already loaded.
🎯 100 logged. Nice.
Hundredth entry today. Worth a screenshot, or a brag post, your call.
🏁 You just hit 100
Most teams are still under 40 by week six. Two clicks to share the streak.
Quiet around here without you
A few things have changed since you last visited. Want to see?
👋 Two weeks, two new things
Your workspace is exactly where you left it. The new bits won't get in the way.
🌏 Local launch in Sydney, Tokyo, Singapore
Today only, same product, regional pricing, link in the app.
Two of the cards above show a Send 2 — that's the AI rewriting the same campaign for the same user a few sends later. No new template, no marketer at 11pm, no recycled subject line.
Why teams pick PushPilot
Sits on top of Firebase Cloud Messaging or OneSignal. No SDK changes, no migration, no engineering project.
- Marketers ship campaigns without engineering, the AI Campaign Builder handles audience, frequency, copy and schedule.
- Layers on top of Firebase Cloud Messaging or OneSignal, no migration, no replatform, no quarter-long project.
- AI generates fresh copy per send, so notification fatigue stops compounding across your 200k-subscriber list.
- Frequency caps, audience filters, lifecycle stage and tone constraints are first-class. Guardrails approved once, ship forever.
- Performance, AI prompts, audience filters and send-level outputs all in one dashboard. No more Notion-doc-of-the-campaign.
- Annual plans save up to 17%. Free plan covers small teams shipping their first 14 broadcasts a week.
Frequently asked questions
Can a marketing team use PushPilot without an engineer?
Yes. Engineers connect Firebase or OneSignal once (10 minutes for FCM service-account.json or OneSignal App ID + REST API Key). After that, marketing ships campaigns directly in PushPilot. The AI Campaign Builder accepts plain-language descriptions, configures the audience filter and frequency, and shows preview notifications before activation. Engineering stops getting pinged for copy changes.
How is PushPilot different from Braze, OneSignal Journeys or Iterable for marketing teams?
Braze, OneSignal Journeys and Iterable are journey builders, they help marketers define who gets a notification and when. They don't write the notification. The marketer still types the copy template. PushPilot's AI writes the copy. So a 14-day inactive user in week 1 vs week 4 sees a different message, and the marketer doesn't manage a template library that goes stale every quarter.
Does PushPilot replace our current push provider?
No. PushPilot layers on top of Firebase Cloud Messaging or OneSignal, you keep your existing delivery infrastructure and add an AI campaign layer above it. This matters because vendor risk reviews and SOC 2 audits typically scale with what changes about delivery; adding PushPilot doesn't change your delivery stack, so the review is much shorter than switching providers.
How do compliance and brand approvals work in PushPilot?
Approvals happen at the campaign level, not the send level. Compliance and brand approve the campaign-level tone constraints (words to avoid, frequency caps, audience filters, image rules) once. Every notification thereafter respects those constraints. Marketers ship within the guardrails without per-campaign approval. This is how teams go from 'one push per quarter, two weeks of approval' to 'three campaigns running, daily fresh sends, audit-friendly'.
Can I run multiple brands or regions through PushPilot?
Yes. PushPilot supports multiple push projects per organization, each with its own provider connection (FCM or OneSignal), tone rules, frequency caps and audience filters. Multi-brand teams run separate campaigns per brand; multi-region teams run separate frequency caps per region. The AI matches voice automatically per brand or region.
What's the fastest way to evaluate PushPilot for a marketing team?
Connect your existing Firebase or OneSignal project on the free plan (10 minutes), pick one stale campaign template, and re-create it as a PushPilot campaign with a plain-language description. Run both for two weeks side-by-side on the same audience. Compare CTR. Most teams see a 15–30% lift on the AI-written campaign within the first 30 days. No migration commitment until you've seen the data on your own audience.
Related solutions & resources
Try it free
Ship your first marketing teams push campaign in 4 minutes
Connect Firebase or OneSignal, paste the campaign description, watch the AI write your notifications. Free plan, no credit card.